SVP, Platform Ad Strategy & Global Operations, Walt Disney Company
Travis Howe is Senior Vice President, Platform Ad Strategy & Global Operations of the DTCI division of the Walt Disney Company. In this role, Howe oversees the division’s go-to-market strategy and worldwide operations for ESPN, ABC, Free Form and Disney’s linear and digital ad sales businesses. Howe leads the company’s digital and data-driven advertising solutions including programmatic, addressable, linear optimization, and social advertising capabilities. He also manages the company’s advertising partnerships with Snap, Twitter and Facebook.
Previous to ESPN, Howe served as the executive vice president and general manager of global platform solutions with Vista Equity Partners at Mediaocean. Additionally, Howe was senior vice president, head of digital ad sales for the Americas at Sony, where he oversaw Sony’s digital entertainment division across Sony Pictures Entertainment, Sony Pictures Television, Sony Music and PlayStation. His previous roles include consulting, operational strategy and change management at Accenture.