Lukas Judodihardjo

Lukas Judodihardjo

Director, Product, HelloFresh Group

Entrepreneur, investor and advisor, Lukas Judodihardjo serves as Director of Product at HelloFresh Group, the worlds leading provider of fresh food at home. Joining the team as employee number 11, Lukas led Product Development at HelloFresh as the firm became Europes fastest growing company and after a few short years listed on the Frankfurt Stock Exchange with a $1.8 billion IPO. Based in New York, today Lukas heads product strategy, development and operations for the company’s subscription brands; HelloFresh, GreenChef and EveryPlate. Previously, Lukas founded UpFitness, Europes first online personal training and fitness platform. An expert in direct-to-consumer products, subscription models, CX management and customer-centric product leadership, Lukas also advises multiple startups both in the United States and Europe.