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Webinar - 2020
WHAT WILL BE DISCUSSED?
How The Seattle Time Uses AdServer for Email to Improve Multi-Channel Monetization
Have you ever been frustrated with the inefficiency that comes with having separate web and email ad servers? Are you struggling to find a sustainable workaround so you can improve your ad operations?
With readers spending time in different places (e.g., on both email and web), it is crucial for publishers to find a solution that makes monetization in both of those channels simpler and more efficient. Award-winning news publication The Seattle Times also dealt with these issues and overcame this challenge with exceptional results.
If you’re interested in learning exactly how they leveraged AdServer for Email with their current ad server technology to standardize and consolidate email and web monetization and improve accuracy in ad operations, join our upcoming Q&A webinar.
In this webinar, you’ll get the inside scoop on:
· How The Seattle Times leverages AdServer for Email to optimize multi-channel monetization campaigns
· How AdServer for Email integrates with third party ad servers like GAM
· How to improve accuracy in reporting
· How publishers using AdServer for Email have seen up to 4x higher revenue and 20% higher profit (& how you can too!)
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