Samantha Skey

Samantha Skey

Samantha Skey

Samantha Skey is a 20-year veteran in the advertising and marketing space who joined SHE Media (formerly SheKnows Media) in 2013. In 2018, she became the company’s first-ever female CEO – an anomaly in the publishing industry. In this session, Samantha will discuss her efforts to make SHE Media a mission-driven organization created by and for women, how she masterminded the acquisition of three key digital lifestyle properties that more than tripled the size of the company her tenure at SHE Media, her vision for creating several highly celebrated programs – i.e., Hatch and the #Femvertising Awards – as well as her role in bringing SHE Media into the Penske Media Corporation (PMC) fold to ensure the company’s long-term success.