Jeff Hui

Jeff Hui

Head of Growth, Publisher Solutions, Facebook

Jeff leads the Growth and Analytics team for Publisher Solutions at Facebook. His team is responsible for growing the client base for Publisher Solutions business.  Prior to this role, Jeff led the SMB product marketing team at Instagram, where he focused on growing the Instagram business community. There he launched Instagram business tools and grew the business community from 0 to 10M businesses and 1M advertisers on Instagram.
Before Facebook and Instagram, Jeff was an Engagement Manager at McKinsey where he focused on customer acquisition and growth strategies for a variety of industries. Jeff received his MBA from Columbia Business School and his BS in EECS from UC Berkeley.