Alex White

Alex White

Head of Digital Product & Publishing UK, BBC Good Food

Alex manages the digital business for BBC Good Food, the UK’s market leading food and recipe brand recently acquired by Immediate Media, where she oversees bbcgoodfood.com and related digital products.  During her tenure at Good Food’s former home, BBC Studios, she also managed world-renowned motoring website Topgear.com, as well as advising on the digital potential for numerous BBC brands.

Alex also spent 5 years as founding Director of the UK Association of Online Publishers, working alongside the spectrum of leading media owners as they transitioned towards digital business models.  Her early background was in interactive TV, at Sky and Video Networks.