Justin Daab

Justin Daab

President, Magnani

Justin is President of Magnani, an experience design and strategy firm that helps clients develop innovative new products, services and experiences at the intersection of human-centered design, business strategy and imagination. Justin is also the author of “Innovate. Activate. Accelerate. A 30-Day Boot Camp for your Business Brain.”

An MBA who can do improv, Justin graduated from the University of Oklahoma (where he served for two seasons as the university’s basketball mascot, “Top Daug”), studied improvisational comedy at the Conservatory at Chicago’s famed Second City, and received his MBA from Northwestern University’s Kellogg Graduate School of Management.

Justin is also an avid composer and musician, year-round bicycle commuter, damn fine dancer and unicyclist (though, admittedly, not all at the same time).